The founder

I’m Patrício Silva, Founder and Visual Director of LAAB — a CGI and AI visual studio established in 2019.

With over 20 years of experience in architectural and product visualization, my work spans international projects developed for brands, manufacturers and design studios. Earlier in my career, I spent two years in Amsterdam working at DBOX, one of the leading studios in architectural visualization, contributing to high-profile developments created in collaboration with internationally renowned architects, including Foster + Partners, Daniel Libeskind and Piero Lissoni.

My academic background includes a degree in Business Management and a postgraduate specialization in Marketing Research — a foundation that shapes how I approach visual production today. Beyond aesthetics, my focus is on aligning visual communication with commercial performance, ensuring imagery not only represents products accurately but actively supports positioning, perception and sales.